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Hiketron 5X Ultra Concentrated | Long Lasting Scented Liquid Laundry Detergent | Removes Tough Stains | Machine Friendly | Cotton Fresh


Our Cotton Fresh Concentrated Liquid Laundry Detergent is the perfect solution for those who love the fresh and clean scent of cotton. Infused with a rich floral blend of rose, carnation, violet, and creamy jasmine, with a hint of citrus notes, it delivers a long-lasting fragrance on all your fabrics. You'll feel like you're surrounded by freshly laundered linens every time you use them. Impress your guests with a luxurious feel and smell of towels and linens that will leave them feeling pampered and refreshed.


  • 5X Ultra Concentrated Products
  • Biodegradable using sugar-based surfactants
  • Safe on all fabrics, colors & whites
  • Free of dyes, optical brighteners, phosphates, and dioxane
  • Delivers a long-lasting scent and eliminates body odors
  • To achieve a long-lasting scent there is no need for
    • Scent boosters
    • Fabric softeners
    • Dryer sheets
  • Specially packaged in a 40 fl oz bottle for easy storage & handling
  • Contains a super blend of bio-enzymes to remove tough stains
  • Designed for hand washing, standard, and high-efficiency machines
  • Enhanced energy and water efficiency with cold water washing
  • Helps in softening fabrics and reduces wrinkles
  • Safe to use with chlorine bleach or oxygen bleach 


Follow apparel care instructions. For tough stains pretreat by pouring the Cotton Fresh liquid laundry detergent directly onto the fabric, rub gently and soak for  1 hour or overnight if necessary. Use Dispenser for HE washers. For Standard washers, start the washer, add detergent to water, then add clothes.

Based on our testing, the following dosages will guide you to determine the correct amount needed per load. Customers are free to try more or less of the recommended amounts to fit their lifestyle.

Washing Type Small & Medium Loads Heavy Soiled Loads Fill Line
High-Efficiency Machine (HE) 0.4 fl oz 1 fl oz 1 (0.4 fl oz)/ 2 (0.75 fl oz)
Regular Machine 0.75 fl oz 1.5 fl oz 3 (1 fl oz) / 4 (1.5 fl oz)
Hand Wash 0.75 fl oz 1.5 fl oz Brimful (1.8 fl oz)




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I recommend this product

Love this!

I’ve been using this laundry detergent for years. It cleans well, and smells divine!

Pamela S.
United States
I recommend this product

Love this stuff!

I love this stuff! Clean cotton, royal linen and paradise are my top 3 favorite! My only suggestion is that I’d really like to see a pump style bottle( like the Puracy brand pump bottle) or a bottle with an interchange cap, where u can choose the original cap or change it out with a press pump. 2-4 squirts and presto! I’d love that!! It would make it so easy

Sable T.
United States United States


Hello Sable, Thank you for the feedback, we really appreciate it. You are absolutely correct, this bottle technology is old and we are working on something so radical and revolutionary, you will be blown away when we launch it! Stay tuned!

I recommend this product

All time fav detergent

I am completely hooked on Hiketron. My family was suffering from contact dermatitis caused by other detergents. That is now a thing of the past!!

Virginia M.
United States United States


Hello Mrs Madonna, We are so glad that our detergent helped your family. Thank you so much for being part of our family.

I recommend this product

Really Good!

This detergent & scent is one of the best. The scent definitely lasts a while with awesome cleaning power.

Andrew M.
United States United States


HI Andrew, Glad this works for you and thank you for taking the time to share your feedback.

I recommend this product

Not quite the same

I love your company, but I don't think the detergent smells as strong as it used to. It takes more to get the same fresh smell on my clothes, but then I have to double rinse. Wondering if the formula has changed?

Laura W.
United States United States


HI Laura, Thank you for reaching out. We can promise you that nothing changed. We tried to reach you so you can send the bottle back for further investigation. Multiple things can affect the performance and not knowing much about your experience we can't really know. Please text our main line 2813759175 so we can connect